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For many questions and with certain target groups, web surveys are already the medium of choice today. |
Online - surveys If visual stimuli (advertising, product concepts, packaging) are key elements of the interview, when the target groups are young, well-educated or if it can be assumed that they go onto the Internet daily at work, the Web is to be preferred to other survey tools. Our software offers all the advantages of interactive questionnaire design, integrates multimedia elements, allows daily topline reporting and much more. For many target groups (B2B) and for some B2C target groups, previous recruiting by phone and telephone reminders are a precondition for methodologically sound Web surveys. With our in-house telephone studio fully integrated we can organise such projects seamlessly and efficiently. |
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